If you don’t have a Destination, You will never get there.

Setting goals is simply the long-term version of keeping track of your time.  I have learned it is a three-step process.

·         Setting goals
·         Develop a plan to achieve those goals
·         Track your time to make sure your plan gets executed

Everybody and every business need a set of basic goals and beliefs.  Most of us are seat-of-the-pants, one day at a time operators.  Our goals get clouded and our plans to achieve them fall by the wayside.  I worked for a large corporation in a previous life and was taught that achieving the company’s goals consisted of three simple parts:  respect for the individual, whether it is a customer, employee, or supplier; pursuit of excellence, and outstanding customer service.

Goals don’t have to be elaborate, but just realistic.  Your personal plans and goals don’t even have to be that complicated.  Goals in the case of sales could be adding X accounts, Y more profit or income, or Z total sales.  I was told many years ago that a goal is a dream with a deadline.  If you don’t have a destination, you will never get there.

 

David Frass, Sales Representative